My theory on Facebook content monetization. They simply don’t want to pay.
I have a theory. I could be completely wrong but this is just what I am noticing. Facebook is not inviting people with huge followings and get millions of views because they don’t want to pay. I’ve seen many of small creators get the invite. Creators with 1k followers or even sub 1k followers. I’m basing this off of new accounts that has found success. Obviously there are some accounts that are huge but has been monetized for years. I’ve also noticed a lot of these big pages that were monetized for years have been losing their monetization. I don’t think it’s a coincidence. I think that’s why there’s no clear requirement to get the invite. There’s people that haven’t been active on their account for months and got invites. This isn’t me putting any of these small creators down either. I just find it very funny that accounts that get millions of views a month and have north of 50k followers haven’t gotten invites. My conclusion, they are greedy and just don’t want to pay.