u/Double_Contest_2359

I’m trying to make our SEO planning more economics-driven before publishing at scale.

For lead-gen/content pages, how do you set practical guardrails for:

  • minimum conversion rate by page type
  • acceptable payback period
  • minimum revenue per 1,000 visits (or similar)
  • when to update a page vs cut it
  • Would appreciate real workflows from agency or in-house teams, especially how you connect this to budget decisions.
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u/Double_Contest_2359 — 1 month ago