u/DrewzmaLS

Was thinking the other day about how as a child I would hear adults use lines or slogans from commercials I myself had never seen (e.g. "punch it, Margaret" from an 80s Wendys ad) and wondered if this phenomenon only really works in a world where you hear or see the same phrase over and over as one does on TV/radio. Is there any evidence to suggest that people in older societies had slogans stick with them in the same way? Was advertising even similar enough in the past for a comparable phenomenon to emerge?