u/Dry_Difficulty_8852

I am completely new to amazon FBA and don’t have a lot of capital to start with, i’ve been reading up a lot in this subreddit to try and get the best understanding before just jumping in, can someone tell me what it actually means when someone says they created a brand for ex: home decor, will I need to come up with a niche and make new products in that niche? such as a pillow if that was what i chose? I’m just confused on what it really means, because i originally thought it was to just resell already made products.