u/Dry_Possession7122

ran the test for a B2B SaaS founder client from january to march. controlled for posting time (8:30-9:30am EST), content type (all text posts under 250 words), and topic mix (60% tactical, 20% personal, 20% commentary). founder's connection base is around 11,000.

the four cadences, run sequentially in 22-day blocks:

• daily (Mon-Fri): 620 avg impressions per post, 1.1% engagement rate
• 4x per week (Mon/Tue/Thu/Fri): 890 avg impressions per post, 1.4% engagement rate
• 3x per week (Mon/Wed/Fri): 1,210 avg impressions per post, 2.1% engagement rate
• 2x per week (Tue/Thu): 940 avg impressions per post, 1.7% engagement rate

3x per week won decisively. on every metric. across the entire 22-day block.

the explanation we landed on. at 5x/week the algorithm distributes each post less aggressively because you're competing with yourself. at 2x/week you don't accumulate enough impressions to compound. 3x hits the spot where each post gets full distribution AND you stay top-of-mind enough to build follower habit.

caveats. n=1 account. sample size is small. industry is B2B SaaS. results may not generalize to larger accounts or different industries.

but the "post every day" advice every LinkedIn guru pushes for the last three years? the data did not back it up for this account. it actively underperformed every other cadence.

planning to re-run the same test on a different account in q2 to see if it replicates.

anyone tested LinkedIn frequency formally? curious if your numbers landed in the same place or if 3x is account-specific.

Have a retainer client, 9 months in. Invoices on the 1st, due net 15. Out of 9 invoices, 7 have been paid late. The shortest delay was 9 days. The longest was 42.

Every time I follow up I get a polite apology, a payment within 24-48 hours, and a vague promise it won't happen again. It always happens again.

The work is good. The relationship is fine. They are not in financial distress as far as I can tell. They just don't prioritize paying us.

I have tried gentle reminders 3 days before due. Tried a polite "your invoice is past due" email day 16. Tried calling. Tried a late fee clause in the contract that I have been too soft to actually enforce.

What I am wondering is whether there is a structural fix here that doesn't involve being aggressive. Auto-debit. Prepaid retainer. Smaller more frequent invoices. Or whether the real answer is to just enforce the late fee or end the relationship.

For folks who have had this exact situation and fixed it — what worked.

used to be basic bar and pie charts only. now there are interactive funnels, scatter plots, and heatmaps that auto-inherit your theme colors.

built a conversion funnel for a client report yesterday. each stage was color-coded and interactive in the live link. the client clicked through the stages on their phone. would have needed a separate analytics tool for this before.

anyone else tried the new chart types yet?