▲ 1 r/b2bmarketing
Has anyone migrated HubSpot scoring to an AI model?
The time is nigh to move away from the rigid scoring model structure inherent in HubSpot and other MAPs.... it seems entire conceivable to me that it's now possible to outsource lead scoring calculations from the built in scoring tool to an integration that calls on Claude (or whomever...) and posts scores back to the record in HubSpot / MAP.
Much more flexible, better corner-case handling, etc.
Anyone done this? Looking at it?
u/East_Tap6129 — 14 days ago