Spotify just made it harder to be an AI music creator.
Saw a piece this morning about Spotify's latest moves on AI music. Some of it I expected. One part I didn't.
They removed 75 million tracks last year flagged as spam. Fine. But they're also rolling out something called "AI credits," where you disclose which parts of a song involved AI, songwriting, instrumentation, production. Goes through your distributor, ends up on your artist page.
My first reaction was sure, transparency makes sense. Then I thought about what that label actually triggers.
Fully AI-generated tracks are already excluded from editorial playlists and deprioritized in algorithmic recommendations. That's been the policy for a while. So the moment you disclose honestly, you're not just informing listeners. You're flagging your own work for reduced distribution. Transparency has a cost here and Spotify designed it that way.
The new verification system compounds it. "Verified by Spotify" now requires at least 10,000 monthly active listeners over three consecutive months, plus real-world activity like ticket sales, performances, or merchandise. If you're working primarily with AI tools and not performing live, you're just not getting that badge.
I've been using AI music generators seriously for a couple years, Suno, Udio, Musicful, a few others. Real time goes into prompting, arrangement, iteration. Under these rules, that work gets labeled, sorted to the bottom, and the verification badge that actually moves the needle is completely out of reach.
Spotify keeps saying this is about protecting artists. Still working out which ones qualify.
Are people actually planning to use the AI credits feature honestly? Or just leaving it blank and hoping the automated detection doesn't catch up?