A small outreach change that helped my brand
One tweak that boosted my response rate: I stopped asking brands, 'Do you need UGC?' and started pitching a single, specific content concept for their product.
For instance, if I am promoting a soft drink, I observe how the people in my locality respond to that beverage, how widely is it used in community gatherings. Is it a party favorite? What kind of crowd likes to consume this drink? I like to include all these little intricacies.
It gives them something concrete to react to and makes the message feel less like a cold sales pitch.
Do you pitch ideas upfront, or keep outreach simple?