u/Front-Transition-963

Hello! I run a Medicare agency and which is basically health insurance for people 65 and over. We run webinar funnel ads for 64 year olds turning 65 to hopefully book a call and help them. The issue we have is we cannot get around SAC. Our ROAs since switching to sac went from 4x down to 1.5x. I spoke with Facebook rep and they even agreed that our ads shouldn’t be in SAC because yes it’s insurance, but it’s all educational and we have to target a certain age because people 60 years old are registering and they dont even qualify for anything. My questions are 1. Is there anyone here that can help us strategically help us get out of it? I will pay for consultation or even retainer. 2. If we run in SAC any advice to help with our targeting