RIP the blurry night out photo. You were real and we didn't appreciate you
Social media, the behemoth, saint to some, devil to others. If you are under the age of 22 you may not remember life without it at all. Facebook started 24 years ago (yes, I know there were platforms before that. RIP Myspace friends ranking list).
Social media allowed humanity to connect in ways never seen before. Mobile and email required you to have a specific number or address to reach someone. Social media let us each set up our own box in the town square. People used to post pictures of their breakfast, new trainers and blurry photos from their night out. There was no standard of expectation, no unspoken consensus about the 'quality' of posts, it was largely authentic.
Then came the influencer...better production values, researched videos, only the best bits. The highlight reels of each person's existence... And that's when the social pressure started, comparing yourself to others, which in turn led to most people just scrolling rather than posting. Up to 70% of users just scroll without posting now.
That lack of authenticity is now made worse by AI generated content. 71% of images posted to social media are AI generated and over 50% of text falls into the same category. Most social media is not even human highlights anymore, just machine generated entertainment (and I use that word loosely).
There is a nature reserve for human generated content, one that has zero AI and zero bots, essentially a 'walled garden'...Would be interesting to hear what people actually want from social media these days?