People Data Labs review - anyone use their raw API?
alright so i've been evaluating pdl's api for a few months now. we're building an internal enrichment tool and need raw access to contact data at scale.
the good: their api is solid, good documentation, and the match rates are decent (around 65-70% on our test sets). coverage is pretty solid and they have interesting firmographic fields we use.
the bad: pricing gets steep fast if you're doing any volume. we're looking at 30k+ enrichments monthly and it's pushing into enterprise territory. also noticed their mobile number coverage is pretty weak compared to what we need. data freshness is hit or miss - found a bunch of contacts with companies they left 6+ months ago. my manager keeps asking why we're paying this much for stale records lol
for context we're comparing with a few others. Apollo has decent coverage but their api rate limits are annoying. been testing Prospeo's api too which seems to have better mobile coverage and costs way less per enrichment. still early days though.
curious if anyone's built something substantial on top of pdl? how do you handle the stale data issues?