u/Hairy-Let8652

Lately, it feels like people are starting to trust AI-generated answers more than actual websites. Instead of opening multiple links, they just read one response and move on.

But that creates an interesting situation. If AI is shaping what people see and trust, then how much control do brands actually have over their own visibility? And if a brand is not being included in those answers, does it slowly lose credibility in the eyes of users without them even realizing it?