u/HopperKremer

GBP Name Change Rejected: Appeal or Wait for DBA?

Hi, I’m in Raleigh, NC & looking for advice before I submit a Google Business Profile appeal.

I created a new Google Business Profile 10 days ago for a pressure washing service-area business: “Raleigh Pressure Washing & Concrete Cleaning.”

I decided to go with a brand that fits my name and is more memorable: “Grasshopper Pressure Washing.”

I tried updating the GBP business name to Grasshopper Pressure Washing and adding my website, grasshopperpressurewashing.com, but the edits were rejected.

Evidence I currently have:

Website homepage clearly branded Grasshopper Pressure Washing

Same phone number on website and GBP

Raleigh service area listed

Thumbtack profile under Grasshopper Pressure Washing

Nextdoor business/profile under Grasshopper Pressure Washing

Simple flyer/quote sheet with the business name, phone, website, and Raleigh address/service area

Domain ownership screenshot

I do not have a DBA for Grasshopper Pressure Washing, but I’m considering filing one before appealing.

My question: would you appeal now with the website/flyer/Thumbtack/Nextdoor/domain proof, or wait until I have a DBA? Could it help to get some reviews mentioning Grasshopper Pressure Washing first? Is there anything else I can do to further my chances?

I’m trying to avoid making things worse since the profile is brand new and Google already rejected the name/website edit. I also don’t want to delete and recreate the profile if that could trigger problems.

Any advice from people who have dealt with GBP name changes, appeals, or service-area business verification would be appreciated.

Thanks!

-Hopper

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u/HopperKremer — 9 days ago