u/Hour_Annual

Hey everyone,

My name is Martin, I'm a student, and for the past few months, I've been working on a somewhat unique clothing brand project called Voyage Somatique.

I was tired of how "empty" clothes feel nowadays. I wanted to create something that feels like buying a story, not just a piece of fabric.

The concept: I design premium streetwear pieces, but the real difference is invisible. With every order, the customer receives an NFC card (similar in style to a premium credit card). By scanning it with their phone, they unlock a unique digital space linked to the garment they are wearing: behind-the-scenes content of its creation, the emotions that inspired the design, and the story the piece holds.

In short: the garment becomes the key to a full narrative experience.

Why I'm posting here: I'm trying to "build in public" on my socials, but I know the feedback here is completely unfiltered.

• What do you think about blending digital (NFC) and physical clothing to tell a story? Does this resonate with you, or does it just feel like a gimmick?
• What advice would you give to someone launching their very first drop?

I have absolutely nothing to sell yet. The first drop ("Fragments") is still in the works, but all your feedback will massively help me refine my vision.

Thanks in advance for your time!

Instagram: martin.somatique

Hey everyone,

My name is Martin, I'm a student, and for the past few months, I've been working on a somewhat unique clothing brand project called Voyage Somatique.

I was tired of how "empty" clothes feel nowadays. I wanted to create something that feels like buying a story, not just a piece of fabric.

The concept: I design premium streetwear pieces, but the real difference is invisible. With every order, the customer receives an NFC card (similar in style to a premium credit card). By scanning it with their phone, they unlock a unique digital space linked to the garment they are wearing: behind-the-scenes content of its creation, the emotions that inspired the design, and the story the piece holds.

In short: the garment becomes the key to a full narrative experience.

Why I'm posting here: I'm trying to "build in public" on my socials, but I know the feedback here is completely unfiltered.

• What do you think about blending digital (NFC) and physical clothing to tell a story? Does this resonate with you, or does it just feel like a gimmick?
• What advice would you give to someone launching their very first drop?

I have absolutely nothing to sell yet. The first drop ("Fragments") is still in the works, but all your feedback will massively help me refine my vision.

Thanks in advance for your time!

Instagram: u/martin.somatique

Hey everyone,

My name is Martin, I'm a student, and for the past few months, I've been working on a somewhat unique clothing brand project called Voyage Somatique.

I was tired of how "empty" clothes feel nowadays. I wanted to create something that feels like buying a story, not just a piece of fabric.

The concept: I design premium streetwear pieces, but the real difference is invisible. With every order, the customer receives an NFC card (similar in style to a premium credit card). By scanning it with their phone, they unlock a unique digital space linked to the garment they are wearing: behind-the-scenes content of its creation, the emotions that inspired the design, and the story the piece holds.

In short: the garment becomes the key to a full narrative experience.

Why I'm posting here: I'm trying to "build in public" on my socials, but I know the feedback here is completely unfiltered.

• What do you think about blending digital (NFC) and physical clothing to tell a story? Does this resonate with you, or does it just feel like a gimmick?
• What advice would you give to someone launching their very first drop?

I have absolutely nothing to sell yet. The first drop ("Fragments") is still in the works, but all your feedback will massively help me refine my vision.

Thanks in advance for your time!

Instagram: martin.somatique

Hey everyone,

My name is Martin, I'm a student, and for the past few months, I've been working on a somewhat unique clothing brand project called Voyage Somatique.

I was tired of how "empty" clothes feel nowadays. I wanted to create something that feels like buying a story, not just a piece of fabric.

The concept: I design premium streetwear pieces, but the real difference is invisible. With every order, the customer receives an NFC card (similar in style to a premium credit card). By scanning it with their phone, they unlock a unique digital space linked to the garment they are wearing: behind-the-scenes content of its creation, the emotions that inspired the design, and the story the piece holds.

In short: the garment becomes the key to a full narrative experience.

Why I'm posting here: I'm trying to "build in public" on my socials, but I know the feedback here is completely unfiltered.

• What do you think about blending digital (NFC) and physical clothing to tell a story? Does this resonate with you, or does it just feel like a gimmick?
• What advice would you give to someone launching their very first drop?

I have absolutely nothing to sell yet. The first drop ("Fragments") is still in the works, but all your feedback will massively help me refine my vision.

Thanks in advance for your time!

Instagram: u/martin.somatique

Hey everyone,

My name is Martin, I'm a student, and for the past few months, I've been working on a somewhat unique clothing brand project called Voyage Somatique.

I was tired of how "empty" clothes feel nowadays. I wanted to create something that feels like buying a story, not just a piece of fabric.

The concept: I design premium streetwear pieces, but the real difference is invisible. With every order, the customer receives an NFC card (similar in style to a premium credit card). By scanning it with their phone, they unlock a unique digital space linked to the garment they are wearing: behind-the-scenes content of its creation, the emotions that inspired the design, and the story the piece holds.

In short: the garment becomes the key to a full narrative experience.

Why I'm posting here: I'm trying to "build in public" on my socials, but I know the feedback here is completely unfiltered.

• What do you think about blending digital (NFC) and physical clothing to tell a story? Does this resonate with you, or does it just feel like a gimmick?
• What advice would you give to someone launching their very first drop?

I have absolutely nothing to sell yet. The first drop ("Fragments") is still in the works, but all your feedback will massively help me refine my vision.

Thanks in advance for your time!

Instagram: martin.somatique

Hey everyone,

My name is Martin, I'm a student, and for the past few months, I've been working on a somewhat unique clothing brand project called Voyage Somatique.

I was tired of how "empty" clothes feel nowadays. I wanted to create something that feels like buying a story, not just a piece of fabric.

The concept: I design premium streetwear pieces, but the real difference is invisible. With every order, the customer receives an NFC card (similar in style to a premium credit card). By scanning it with their phone, they unlock a unique digital space linked to the garment they are wearing: behind-the-scenes content of its creation, the emotions that inspired the design, and the story the piece holds.

In short: the garment becomes the key to a full narrative experience.

Why I'm posting here: I'm trying to "build in public" on my socials, but I know the feedback here is completely unfiltered.

• What do you think about blending digital (NFC) and physical clothing to tell a story? Does this resonate with you, or does it just feel like a gimmick?
• What advice would you give to someone launching their very first drop?

I have absolutely nothing to sell yet. The first drop ("Fragments") is still in the works, but all your feedback will massively help me refine my vision.

Thanks in advance for your time!

Instagram: martin.somatique