Could AI Tools Completely Reshape Digital Marketing?
It feels like digital marketing is evolving faster now than it did in years before. Social media algorithms changed things once, then search engines dominated online visibility, and now AI assistants seem to be creating another major shift. People are starting to ask AI directly for recommendations instead of browsing through pages of results. That changes the entire customer journey. If AI tools become the first source people trust, brands may need to rethink how they present themselves online. What I find most interesting is that AI doesn’t just rank websites it summarizes, compares, filters, and sometimes even decides which companies sound most trustworthy. That seems very different from traditional SEO. Do you think businesses are prepared for this transition, or are most companies still treating AI visibility like a temporary trend?