Hi everyone,
I'm a Master's student currently writing my thesis in collaboration with the LEGO Group's Creative Play Lab, and I'm hoping to get some input from the AFOL and MOC community.
My research looks at how MOC creators experience different LEGO platforms such as Rebrickable, and how hybrid physical–digital play concepts might resonate with a teenage and adult audiences. Your perspective as builders and designers is incredibly valuable to this work.
The survey covers things like your building motivations, your creative process, your experience with LEGO sharing platforms, and your thoughts on where physical and digital LEGO play could go next. It's fully anonymous and used for academic research only.
https://forms.gle/dcWL3VzsFUvJhoZP7
Thank you so much for taking the time to help shape the findings. Happy to answer any questions about the research.