
Something keeps bugging me about feature boards. Every vote counts as one. A free user and someone paying $99/month get the same say in what gets built next.
Think about a board with a free tier. The top feature has 80 votes, but 73 are from free users and 7 from $10/month starters. That's $70/month in revenue behind it. A feature near the bottom has 12 votes, 10 from $49/month customers. $490/month. 7x more revenue, sitting at the bottom because the number next to it is smaller.
The standard freemium conversion rate is 2 to 5%. That means for every paying customer you have 20 to 50 free users. They will always dominate every vote. And they want different things than paying customers do.
Feels like most people either don't notice this or just override the board with gut feel anyway. Which kind of defeats the purpose of having one in the first place.
Longer version if anyone's interested: https://medium.com/@jachym.jahoda/vote-counts-are-a-vanity-metric-your-feature-board-is-lying-to-you-99be7223c360