
The upside of doing UGC in the beauty niche
One of the biggest reasons I keep coming back to the beauty and fashion niche for UGC is how consistent the brand demand is once you figure out your flow. I’ve had months where beauty content alone pulled in around $1,850 on top of my main income, and while it’s definitely not a rigid salary that hits your account on the exact same day every month, having that extra cushion stack up from making short videos in your own space is hard to beat. You’re not stuck trading physical hours for dollars in a traditional side hustle. You’re monetizing routines YOU’RE ALREADY DOING. Come to think of that.
I edit everything on my Mac using basic tools, and I have no idea how to use complex editing software or crazy camera setups. In the beauty niche specifically, over-produced footage can work against you. Buyers on TikTok and Instagram are hyper-aware of studio airbrushing, heavy added filters, and aggressive sales pitches. You don’t have to try so hard making your videos look great.
The real secret to keeping this fun without getting burned out is just changing how you view your daily routines. And that’s leaning into the excitement of all the incoming packages.