u/LifeguardSavings2107

I need to limit my Fomo and try to go less after protein deals. I generally have 1.5 to 2 scoops daily and 3/4th scoop for wife.
Prices and platform below -

1. Yogabar pro clean chocolate whey blend x 4 - around 1.4-1.6k for 2lbs pack from FK/Amazon

2. TWT Mango milkshake whey blend - 2k from Instamart

3. Bolt piedmont chocolate whey conc - 1.9k from instamart

4. Happy Cultures yeast protein unflavoured - 450 rs from instamart

5. Happy cultures chocolate plant protein- 450 Rs from BB

6. SuperYou chocolate yeast protein - Rs 750 from official site

7. Foodstrong chocolate whey blend - Rs 2k from instamart

8. Open secret chocolate plant protein x 2 - Rs. 350 for 500gm from Zepto

9. Open secret chocolate whey + plant protein - Rs 500 for 500gm from FK

Others currently consuming -
10. Nakpro platinum isolate unflavoured 2kg - Rs 3.3k from Zepto

11. Fuel One Whey 1kg - Rs. 1100 from instamart

Today, Trustified posted a video testing TrueBasics Plant Protein – Chocolate flavour, and it passed all the tests, which is great.
However, a few things in the video made me question whether Trustified is now doing paid/sponsored testing videos. I could be completely wrong, so I’d genuinely like to hear what others think.
Here’s what stood out to me:

1. The ₹2,400 price was presented as a positive

Arpit mentioned the ₹2,400 price point as one of the positives of the product. But isn’t TrueBasics Plant Protein actually one of the more expensive plant proteins in the Indian market, coming close to whey protein pricing?
Many other plant proteins are available around ₹1,000–₹2,000/kg. So calling ₹2,400 a positive seemed strange to me.

2. The “clean ingredients” point felt unnecessary

During the video, Arpit says that “TrueBasics always uses minimal and clean ingredients” and that there are no fillers or unnecessary additives.
But if the objective is to help consumers identify potentially problematic protein products, wouldn’t it make more sense to test products at the lower end of the price spectrum, where consumers arguably have more reason to be concerned about quality?
90% of plant proteins don’t add any fillers and have clean ingredients because it’s anyway cheap.

3. This is already the third TrueBasics protein test

This is the third TrueBasics protein video, with the previous two being whey proteins, and those apparently passed as well.
If a premium brand has already had multiple products tested and passed, I’m not sure how much additional consumer value there is in testing another product from the same brand; especially when there are so many other plant protein brands in the market that haven’t been tested.

4. If the brand is paying for the test, why not disclose it?

I completely understand that Trustified needs money to fund testing, lab expenses and legal costs. I’m not against brands paying for testing.
But if the brand is funding the video/test, shouldn’t that be clearly disclosed to the audience?
There is a big difference between:
> “We independently selected this product and tested it.”
and
> “The brand approached us and funded the testing.”
Even if the test itself is completely independent, I think channel members deserve to know the commercial relationship.

5. Some of the “negatives” didn’t really feel like negatives

A few of the negatives mentioned in the video seemed quite minor or were framed in a way that didn’t necessarily make them meaningful disadvantages.
That made the overall video feel a little like it was trying to maintain the appearance of an independent review while still keeping the brand largely positive.

6. The price he mentions is not even correct

TrueBasics website has this product MRP as Rs. 2999 and selling it at Rs. 2500. For other brand testing videos, he only mentions MRP but here he deliberately states a price lower than what the brand is selling on their own website. Seems fishy for sure.

Again, I’m not saying TrueBasics failed any test or that Trustified is definitely doing paid reviews. The product passed, and that’s a positive.
I’m questioning the selection of products, the framing of the review, and the lack of apparent disclosure about who commissioned/funded the testing.
If Trustified has a clear policy on brand-funded testing, sponsored videos, and product selection, I’d actually like to know what it is.

What do you guys think? Am I reading too much into this, or are these legitimate questions to ask?

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