How do you actually keep your affiliates active and engaged? Mine sign up and then just… disappear
Hey everyone, I run an affiliate program for a SaaS product, and my affiliates fall into 3 clear buckets:
Group 1 – The Active 10 : Consistently sending clicks. I want to keep them motivated and build a real relationship, not just a transactional one. What do you do for your top affiliates — exclusive perks, higher commissions, or a private group?
Group 2 – The One-Hit Wonders: Came in hot, drove solid clicks early on, then vanished. The potential is clearly there. How do you reignite someone like this — personal outreach, a new incentive, a limited-time bonus?
Group 3 – The Ghosts: Signed up, never did anything, radio silence. Do you bother with a re-engagement campaign or just cut your losses?
Would love to hear what's actually worked for you, especially in SaaS. Thanks! 🙏