New TN law for influencer’s kids …
Effective July 1st, 2026 in TN.
Child labor laws for influencers
SB1460/HB1723 strengthens child labor laws for any content made by, or heavily involving, child influencers and ensures that their parents receive proper compensation.
The law states that, if 30% of a content creator's videos made within a 30-day period include the name, likeness or photograph of a minor, and the number of views per video met the platform's criteria for generating money, or the content creator made money equal to or greater than 10¢ per view from the video, and made more than $15,000 in the prior 12-month period, then the minor is officially engaged in content creation.
The law also mandates that the main content creator must set up a trust account to compensate the minor for their work.
If only one minor meets the criteria, the percentage of total money made on a video segment, including their name, image or likeness, must be equal to or greater than half of the content percentage that includes them. If two or more minors meet the criteria, the percentage for all of them should be equally divided between them, regardless of how much content is provided by them individually.
The trust also has to meet various criteria, including only being available to the minor creating content, the money has to be accessible to the minor when they turn 18, it is held by a state or national bank, savings and loan association, credit union or trust company.
For minors over 14 years old and still under 18, they must get paid 100% of their proceeds for their own video content.
It also mandates that the content creator has to keep various records if their videos feature a minor until they turn 21, including:
The minor's name and proof of their age
The amount of content creation that made money during this period
The total number of minutes of content creation the creator got money during this period
The total number of minutes the minor was featured in content creation during this period
The total amount of money generated from content creation featuring the minor during this period
The amount of money put into the trust account for the minor who created content
Plus, the law requires that the content creator tells the minor about the existence of the above records. The bill also states that, if a minor over the age of 14 and under 18 at the time of recording asks to have a video with them taken down, the content creator should delete it.
The law explicitly bans anyone from knowingly producing a video depicting a minor with the "intent to sexually gratify or elicit a sexual response in the viewer" and financially benefit from it, and punishments would be consistent with federal law