u/Lower_University6726

Got a new 2026 RAV4 $200 below MSRP in the Bay area in California. It's the LE trim. I had to negotiate a bit with the dealership and had to to withstand their airguns. But at the end worked out well. Furthermore, they give $1,000 off because I traded my car in. And I got the trade-in rate on the higher end of what was mentioned on Edmonds. All in all I thought it was a better deal. A little bit of patience helps. Comparing rates with other dealership and fighting along also helps. You should definitely not be paying markups.