
Thoughts on Influencers
Wanted to get this group’s thoughts on influencers. Of course it’s important to not blindly listen to any of them, and you should ALWAYS just buy what smells good to you.
Having said that, it’s nice getting the thoughts of people that are relatively well-versed in what you’re looking to buy or learning about things that might not even be on your radar yet. The thing is, all influencers are NOT created equal and I trust/like some more than others.
My personal favorite is actually not pictured. Hamza Saab gives insightful reviews in a passionate way and then gets honest reactions on those fragrances. He doesn’t seem to be “selling” the fragrances in any way. Just reviewing and getting public opinion.
Justin Copeland is another I like for mostly the same reasons, and then Gents Scents I like, but more for entertainment purposes.
One I actively don’t trust at all is Curly. I liked the first 2-3 videos I saw, but I feel like you can quickly see she’s a true “shill”, who will recommend and say basically anything if it gets her an extra buck.
So are there any you really trust? Ones you watch for entertainment? One you appreciate a certain format for? One you loathe?