
Unintended consequences of PSU Nike-Adidas switch
https://youtu.be/T5qSUuM8gxw?si=kk2oB0CHD8ZGrywd See link. 30 min discussion but Tengwall talks about how Nike basically perfected a lineman (O and D) cleat and how Adidas is far behind in the R&D department when it comes to football, the American version of football.