
We Love Watches Paris
Went to the We love watches fair in Paris this week-end and had the chance to meet Gabriel Vachette ! A really nice guy who already heard about this sub ! Maybe we will stay in touch 😉

Went to the We love watches fair in Paris this week-end and had the chance to meet Gabriel Vachette ! A really nice guy who already heard about this sub ! Maybe we will stay in touch 😉
This watch is made for everyday life, it looks good in any situation. The colour of the dial is so unique.
September is coming, and autumn is usually an exciting period for new releases.
Do you expect Serica to unveil a new model ? Or maybe a new iteration of an existing one ?
Personally, I could see them releasing new colours for the 8315. This model has been in the shadow of the others for quite a while, despite having a lot of potential.
What would you like to see from Serica next ?
Salut à tous ! J’ai une montre en vente sur Chrono24 et j’ai reçu des offres d’acheteurs aux usa.
Est-ce que certains d’entre vous ont déjà eu le cas récemment ?
Ça donne quoi pour les frais de douanes, formalités, coûts etc ?
Il vaut mieux éviter ?
Merci d’avance !
Tried something new thanks to AI. What about a MilSpec 5303 ?
- Matte Black DLC for furtive look
- military bezel with special tables
- two colors lume
- military strap
What do you think ?
We don’t see many women’s wrist shots around here, but I think many Serica models suit smaller wrists beautifully, offering an alternative to the traditional styling often associated with women’s watches.
Don’t hesitate to share yours!
Watches are ready for summer 😎
Strap swap is done. Serica’s one is the more comfortable by far.
And you what’s your best strap for hot season ?
Ready for a beach day. 🌊
For those who know… I think Luffy would wear this watch
A little picture of a part of the Serica family ! They are all amazing watches
My wife’s 6190 catching the afternoon sun.
I’ve always thought Serica’s proportions were one of its greatest strengths, but seeing it on a much smaller wrist reinforces that feeling. The short lug-to-lug and compact case make it look elegant rather than oversized.
It never gives off the “borrowed my boyfriend’s watch” vibe to me. Quite the opposite.
The 7505 is here ! What’s your opinion about this release ?
To me I think it’s a good move from Serica to have a small field watch in their collection. It’s hard to find a tool watch for small and female wrists. It has the brand DNA in many aspects.
I’m not sure about the hemispheric index on the bezel.
I love the curved bracelet endlinks !
Moreover, the safe lock system is a good news considering it will also bit fitted in the 6190 range
Beyond the iconic dials inherited from the early 4512 models, the 6190 has evolved into a watch with several very distinct personalities.
From the iconic MSL, to the more assertive Serica DNA inspired by the 5303, all the way to the elegant TXD, the 6190 lineup has become surprisingly diverse.
Which one is your favorite, and why?
Omega, Blancpain and now Audemars Piguet… what about a collab between Swatch and Serica? Here’s an AI render of a bioceramic 5303 !
What do you think ?
For me, the Parade doesn’t get enough attention in reviews or dress watch discussions.
With its unique design and toolwatch specs, it brings a really different approach to the dress watch concept. Do you agree ?
Or maybe it’s actually too casual to be considered a true dress watch?
What do you think and what would be the best alternative on the market?
I’ve come close to buying one a few times, but never pulled the trigger.
For me, it was things like:
– early concerns about the movement
– and the lack of physical retailers
Curious to hear what held you back (if anything).
Price? design? movement? something else
Every brand has its downsides, i’m curious to hear what stands out for you with Serica.
For me, it would be:
– unsigned crowns
– a bit of confusion between the French identity and the “Swiss Made” positioning
What about you?
Serica started with the 4512 field watch, and the 6190 seemed to carry that identity forward.
But with the rise of the 5303, especially the blue version, has that changed?
Which model best represents the brand today in your opinion?
The 39mm case of the 5303/5330 seems to fit most of the wrists. Since the last Squale release and as a lover of the Tudor BB54, I ask myself about a 37mm Serica dive watch. It would be also a good option for a woman watch !
What do you think?
At what point does a microbrand stop being one?
With its growing recognition and strong identity, I’m wondering where Serica stands today.
Do you still consider it a microbrand ?
The new 5330 seems to be a more polarizing release from Serica.
Especially because of the date window. What’s your take on it ?
- would you have place the date window differently ?
- you prefer no date at all?
- is it still a « true Serica » ?