u/Orest-Hudziy

New AI SDLC and how it works in your team

Long story short.

100+ engineers in a dev agency here. Multiple AI-native, from-scratch, completely custom projects turned AI-native. Portfolio of 30+ customers and products.

We have a different story on every product, depending on who, how, and how much our teams use LLMs in dev. More often than not, we ship a spaceship within the first 2-3 months and then bear the consequences.

Moved to Claude Code completely recently, from Cursor. Have built tons of skills, rules, and cross-org plug-ins. We run mostly senior teams.

Challenges we often face:

- Engineers get out of context. Losing track of what they are really building and what problem they are solving with the product.
- As a result, we often end up with tons of bugs as we sometimes build one thing while breaking the other.
- QAs get out of context quite often, too.
- PMs are barely catching up, so I sometimes have a feeling they just lose the big picture.
- UI/UX(Product Designers) are funny beasts too, as they start to eat into the FE work slowly as they learn Claude Code and are now shipping a good part of front-end:)

We are building fast, probably 2-3 times faster than before, and overall, the AI-first approach works, but I have a feeling there is a way to grow and improve, especially on large products where you need to manage and deliver tons of context and features with a huge codebase.

I have a feeling we are missing something on the documentation side, either during the requirements-shaping stage or as the product continues to grow.

Grateful for any insights into the team/Claude setups you run, quality gates for each stage of the SDLC, etc.

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u/Orest-Hudziy — 2 days ago

The era of "real" design is coming to its end or we just need a moment?

An alternative title for this could be: "Are we truly ready to sacrifice everything in the sake of fast GTM?"

Sharing a personal case study on how AI(Claude Design) is eating into the product design/branding agency business.

A peer in our community Slack asked whom we'd recommend for branding and identity for his next media company. I DMed him.

Two comments later - "Use Claude Design, claude(.)ai/design, it does exactly this." And this crazy suggestion of turning Claude into a design strategist with a prompt 😄 ...

I always thought that a brand projects your customer experience, your value, and your point of view in the market. It's the reason someone picks you over the other 50 companies doing the exact same thing on Monday morning.

Today, it feels like we are happy to sacrifice everything, even the most fundamental things for your business, to ship something fast.

I observe the same story in software, by the way. Claude Code is great until you need a product that won't look like the next hundred Claude-Code-built apps.

Anyone experiencing something similar, or is it just me?

u/Orest-Hudziy — 2 days ago

465k views. 5,937 engagement. 2 paying customers. Over $200k in revenue from LinkedIn. Zero ads. Obviously tons of crazy experiments.

Re-posting to keep the conversation going. I’ve tried to add my LinkedIn link to the post as many people DMed for it and Reddit removed it😂

Not bragging, rather looking for your advice on how to become better. You can find my LinkedIn link on my profile.

Long story short. I started posting somewhere at the beginning of 2025 and never expected this activity to bring revenue for my business.

My goal was simple. I wanted my customers, employees, prospects, partners, and friends to know how I am and how our business is doing.

I started writing about pretty much everything. About new customers, new services. About good and bad days. About thoughts and both fears and opportunities in all the uncertainty in our industry and overall.

Tried lots of stuff. Starting from experimenting to understand the algorithm, ending with AI content experiments.

I love keeping my LinkedIn posts a bit personal and sharing posts about family and kids. It feels Facebook-ish, yet I have a feeling LinkedIn loves that from time to time.

Honestly, I never expected this activity to drive leads, but somehow it started.

Firstly, I wish everyone thinking of starting - go for it!

Lastly, I am looking for any advice on how to increase my posts' impression count past 1-3k on average. Organically.

Have a cool week ahead!

reddit.com
u/Orest-Hudziy — 26 days ago