[London] Looking for a 50/50 co-founder to build an artisan pizza & regional street-food business
I'm looking for one person to build a food business with me from the ground up as a genuine co-founder — not an employee.
I'm developing an artisan pizza concept in West London, built around great pizza and the incredible regional food traditions that rarely make it outside their home towns.
The starting point is pizza: great dough, great ingredients and lesser-known Southern Italian styles and flavours rather than another generic pizza brand.
The wider vision is to explore regional food culture — dishes, ingredients and techniques that might be completely normal in one small part of Italy or elsewhere in the world, but virtually unknown in London.
The business model
The plan is deliberately lean.
Rather than immediately taking on a restaurant, rent, staff and huge overheads, we'll start through pop-ups, markets, events, collaborations and temporary food residencies.
Trade → learn what customers love → refine → reinvest → grow.
A significant amount of the concept and product development is already underway.
Who I'm looking for
Someone who:
- genuinely loves pizza and food
- gets excited by obscure regional cuisines and food traditions
- is entrepreneurial and wants to build something rather than simply work shifts
- is reliable, practical and willing to get their hands dirty
- drives and ideally has access to a vehicle
- can contribute to markets, transport, setup, service and operations
- brings ideas and challenges mine
- wants to build something for the long term
You don't need to be a professional chef or an experienced founder.
I'd much rather find a curious, passionate foodie with the right attitude and complementary strengths.
Partnership
The intention is to build this as an equal 50/50 partnership, subject to us finding the right fit and agreeing responsibilities, commitment and a proper founders' agreement before formalising anything.
I'm based around Uxbridge / West London, so someone reasonably local would be ideal.
If this sounds interesting, leave a comment below with a little about yourself. I'll respond here.
And because food compatibility matters:
What's your favourite pizza?
What's one regional dish you think deserves to be much better known?
If you could open a food stall tomorrow selling only one thing, what would it be?