How do bar owners perceive alcohol supplier reps?
Not currently a bar owner but used to be a GM before I spent many years in supplier-side booze sales. Back in the late-2000s and early-2010s it felt like there was a fairly symbiotic relationship between bars and sales reps because both had an interest in moving product and reps often had budgets to finance events and giveaways (where allowed). Towards the end of my time in the booze biz (no longer working in the field by that point) I got a sense that many bar owners viewed reps as a nuisance or something to be dealt with which struck me as odd because in my experience most reps were willing to bend over backwards to get an on-prem placement. Just curious to hear it direct from the other side.