u/Profbora90

I created a karaoke creator product but not sure how to market it

Built a karaoke video creator over the last few months. You paste a song and it strips the vocals with AI + generates a video with synced lyrics. The tech side works really well at this point — I'm actually proud of what it spits out.

The marketing side I'm completely lost on.

What I've already tried:

  • TikTok — posted a handful of videos, basically zero traction
  • A few Reddit posts in music/karaoke subs — got like 2 signups
  • $50 on Google Ads, which taught me mostly how fast $50 disappears

For context, a competitor (mykaraoke.video) is doing ~170k visits/mo and grew 94% MoM in March. Looking at them it seems to be SEO-heavy blog content targeting creator searches ("TikTok algorithm 2026", "video marketing strategy", etc.) + a consistent TikTok account + they got lucky riding TikTok's in-app karaoke hub launch in April. That feels like a lot of plates to spin as a solo dev.

So my actual question: for the indie hackers here who got past the cold-start — what was the ONE channel that actually moved the needle first? Not the "I did everything" answer, the honest "this is the thing that finally worked" answer.

Happy to drop the link in the comments if mods are cool with it — don't want this to read as a stealth promo.

Thanks 🙏

reddit.com
u/Profbora90 — 5 days ago
▲ 16 r/karaoke

I made a web app that turns songs into karaoke videos with vocals removed, synced lyrics, beats, BPM, and chords

Hi r/karaoke,

I asked the mods before posting this, and they said I could make one post, so I’ll keep it direct and useful.

I’m the founder of Karaoke Studio: https://karaokestudio.pro/

video

I built it because most karaoke creation workflows feel scattered. You remove vocals in one tool, find lyrics somewhere else, time captions manually, maybe analyze BPM/chords in another app, then move everything into a video editor just to export something usable.

Karaoke Studio is my attempt to put that whole workflow into one browser-based editor.

What it does right now:

- AI vocal removal / stem separation for creating instrumental karaoke tracks

- Whisper-based lyric transcription and timing

- synced karaoke captions on a video timeline

- lyric search/import when synced lyrics are available

- beat detection

- BPM analysis

- chord detection

- multi-track timeline editing

- karaoke caption styles

- video size presets for YouTube, TikTok/Reels/Shorts, square, and standard formats

- browser rendering/export using WebCodecs

- no FFmpeg involved in the frontend render/export path

- project dashboard so you can reopen work

- free tier to try it before paying

The backend uses BS-RoFormer for separation and Whisper for transcription. The frontend editor is built for karaoke video creation

specifically, not just generic subtitle editing.

A typical workflow is:

  1. Upload an audio or video file
  2. Create karaoke assets
  3. Remove vocals or generate stems
  4. Sync or import lyrics
  5. Analyze beats, BPM, and chords if needed
  6. Pick a karaoke caption style
  7. Adjust timing/layout in the editor
  8. Export a finished MP4 for YouTube, parties, practice, or events

I know there are still rough edges. The thing I’m working hardest on right now is making the first project easier, because people understand the idea but sometimes get lost inside the editor.

I’d genuinely appreciate feedback from people here who actually make or use karaoke tracks:

- Is this workflow useful to you?

- What part of karaoke creation is still most painful?

- Would you use beat/BPM/chord detection inside a karaoke editor?

- What caption styles or export formats matter most?

- What would make this trustworthy enough for regular karaoke production?

I’m happy to answer technical questions too. I’m not trying to spam the sub; this is the one approved post I get, so I’d rather make

it a real feedback thread than a sales pitch.

reddit.com
u/Profbora90 — 9 days ago
▲ 2 r/buildinpublic+1 crossposts

I built a browser-based karaoke video maker because existing tools felt split across 4 apps

I’ve been working on Karaoke Studio, a web app for making karaoke videos from a song or video file.

https://reddit.com/link/1tc54hp/video/0te9gmvlnx0h1/player

The problem I kept running into was that karaoke creation is usually split across separate tools:

- one tool to remove vocals

- another tool to find/sync lyrics

- another editor to style captions

- another export workflow for YouTube/TikTok/events

So I tried to put the whole flow into one browser editor:

  1. upload audio or video

  2. create instrumental + synced lyrics

  3. choose karaoke caption styles

  4. edit timing/layout

  5. export a finished MP4

I’m not claiming it’s perfect yet. The biggest thing I’m trying to improve now is the first-user experience: people sign up, upload

a song, but not enough users finish their first karaoke video.

If you were landing on this as a new user, what would confuse you or stop you from completing the first project?

Link: https://karaokestudio.pro

reddit.com
u/Profbora90 — 9 days ago