Why don't more small businesses automate the simple stuff?
I've spent the last few years working in operations, first for a real estate company, then for a concrete and asphalt contractor. In both places, and in a few freelance gigs I did on the side, I noticed the same thing over and over.
Tons of manual, repetitive work that nobody questions. Copying data between spreadsheets. Manually sending follow-ups. Chasing down approvals. Updating the same info in three different places.
Not because the owners were bad at running their business, but because that's just how it had always been done. And when things got busier, the solution was always "hire another person" instead of "fix the process."
I'm currently in IT school and have been learning automations for a few months. I've already automated a few internal processes at the company I currently work for and the difference is noticeable.
And the wild part is I'm not talking about anything complex. I'm talking about a form submission automatically creating a row in a spreadsheet and sending a confirmation text. Stuff that takes a few hours to set up and saves hours every single week. Most business owners I've talked to had no idea this was even possible at their scale.
I'm starting to build a business around this and before I go too deep, I'm genuinely curious:
Is this common? Do most small businesses have a ton of processes that could be automated but just... aren't?
(Also a side question for anyone who does this professionally — how do you document the automations you build for clients? Do you just record a Loom walkthrough or is there a better standard?)