u/RegionalReaper

Me and my wife opened a gym a year ago. The town has a population of around 5000 and growing. We’re doing very good, around 600 members, we have even been going through the process of expanding into a larger building. Right now we only have 5000sq ft. We plan on building a 10,000 sq ft gym. BUT now we have a 40,000 sq ft franchise gym that is coming in the next town over which would be about 10 miles away and there memberships are only like $30 compared to us at $50. AND now there has just been announced a 20,000 sq ft gym that is gonna be about 5 miles down the road from us. Both of these gym wouldn’t be ready for another year. We’re torn on what to do, keep pursuing our new build or try and sell now before these other gyms open up?