I got my dream NGO communications job, but I have no idea where to start 😭
First, I have SO much respect for people who work in social media management. I know it's much more complex than just posting pretty pictures; it requires strategy, planning, attention to detail, and a lot of responsibility. Ironically, as a Gen Z person, I've never been particularly interested in social media in my personal life. But this is different when it comes to an organization I genuinely care about, and I really want to do a good job.
A little background: I'm a junior professional who recently graduated with a degree in Social Communication and Journalism. My experience is mainly in documentary filmmaking, working in film and cultural production, directing, screenwriting, and photography. I've also volunteered for years because I genuinely believe in contributing to causes that matter.
Recently, I was offered a communications position at a HUGE international NGO on the island where I currently live. It's honestly a dream opportunity. Initially, the role focused on photography and video production, which I'm comfortable with. However, I'll also be responsible for managing the organization's social media accounts, particularly Facebook, X, and Instagram.
So, as you can guess by now, here's the catch: I've never had to manage professional accounts, develop a content strategy, write SOPs (I literally had to Google what that meant 😭), create editorial calendars, moderate comments, analyze engagement, or figure out a million other things.
But I really need and want this job, (specially in this economy lol) and I'm determined to learn as much as I can before starting. I just need some direction.
I've already started taking a course on Coursera, watching tutorials on Youtube, and searching for guides and resources. The problem is that there's SO much information online that I don't know what to learn first, how everything fits together, or how to build a structured learning path. I keep finding more resources, but I still feel like I'm missing everything. I have only two weeks to prepare, and it's becoming overwhelming trying to figure out what actually matters and what I should prioritize.
If you work in social media management, nonprofit communications, or digital communications, I'd be incredibly grateful for your advice.
- If you were starting from scratch, what would you learn first, second, and third?
- Are there any genuinely useful courses, YouTube channels, templates, or free resources you'd recommend?
- How do you actually create an SOP for managing an organization's social media accounts?
- What are the essential skills and tools I should focus on during my first few weeks?
- If you've worked for an NGO or international organization, is there anything specific I should know?
Thank you so much for reading and for any advice you can share. Even a little guidance would genuinely mean a lot ❤️