How much do you use AI to help you with marketing?

As someone who is just now getting started with marketing, I’m curious how much people actually use AI for marketing or if they steer clear. I wonder how much it actually helps or is it just letting you produce more material with no results.

Two things I'd like to hear from people who've been at this longer than me:

Has a customer ever called it out? Did an actual person tell you an email or a post sounded AI-written? I'm curious whether people notice and are upset by it, don't notice at all, or notice and just don't care.

What are some things you still insist on doing yourself and what are the things you let AI take care of? Are there certain marketing materials you notice do better coming directly from a human and some that really don’t matter if it's human or AI?

Thanks in advance for the help, I just want to make sure I am utilizing AI properly if it’s needed,  but not over doing it and shooting myself in the foot in the process!

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u/TeaforTwo12 — 22 days ago

Has anyone here ever landed a small business grant?

I'd love to hear from people who've actually applied and received one.

A few things I'm trying to figure out:

  • What was the program, and how did you find it? (Federal, state, city, corporate contest?)
  • How long from submitting did you actually receive the funds? I've seen people mention anywhere from six weeks to nine months, and I'm trying to figure out if this is worth chasing this year or if it's a long game.
  • How many hours did the application really take? 
  • If your application was rejected, what would you do differently?
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u/TeaforTwo12 — 1 month ago

Finding the perfect name for your startup shouldn’t have to be stressful

You want something unique but clear, catchy but professional, personal to you but not confusing to everyone else. That's a lot to ask of two or three words, and it's easy to lose time to it.

This free startup name generator can help get you started. You describe your business, add any keywords that are non-negotiable for you, and it returns a list of options in seconds and which domains are actually available.

Beats staring at a blank page!

u/TeaforTwo12 — 2 months ago
▲ 4 r/smallbusinessbytruic+1 crossposts

One-stop shop business center

Just wanted to share this free resource for aspiring and current business owners! This free business center has tools like a business plan generator, operating agreement creator, name generator, small business courses, free legal forms, and more!

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u/TeaforTwo12 — 2 months ago
🔥 Hot ▲ 12.0k r/Lemon+1 crossposts

Lemon shaped pastries

I really wanted to try making the viral fruit-shaped pastries and I thought lemon would be the easiest one. Super fun to make but it took forever and only made 6! Granted, I could have bought another mold but I only had one. 😅

I will definitely be trying more fruits in the future because I'm determined to get this right. I substituted cocoa butter for coconut oil when making the outer white chocolate shell. I am not sure if I just didn't use enough or if I really need to invest in some cocoa butter for next time because the shell was way too thick!

Has anyone ever tried making these and have any advice for me going forward?!

(The inside is a coconut mousse, lemon cake, and lemon curd)

u/TeaforTwo12 — 2 months ago

How Virgin grew their brand like a pro

I watched a breakdown of Virgin’s brand playbook and never realized how genius their strategy actually was!

The video highlights the 5 main ingredients to the Virgin brand and it's something all businesses can learn from:

  1. Own the thing you're insecure about. Branson and his partner picked the name because they were "virgins in business." Instead of hiding inexperience, they made it the pitch and paired it with a "screw it, let's do it" attitude.
  2. A little friction with the establishment is free marketing. Trademarking "Virgin" was a fight because regulators found it risky. That shock value was the point.
  3. Your worst customer experience is a business plan. Virgin Atlantic exists because Branson's flight got cancelled and he decided to fix it himself.
  4. Obsess over the experience, not the product. Virgin Atlantic is the reason there's a screen in the back of every airline seat. They kept reinventing the parts everyone else accepted as normal.
  5. Expand through partnership, not ownership. Branson was introduced to the Japanese keiretsu model, interconnected companies under one umbrella, to enter new markets without building from scratch. The risk: every flop dilutes the brand, every win compounds trust in it.

Have you used any of these practices to build your business brand? Check out the full video to get the more in depth story on Virgin’s brand playbook!

u/TeaforTwo12 — 2 months ago

Spirit Airlines had the right idea and still went out of business

Spirit stopped flying on May 2, 2026. Every flight canceled overnight, 17,000 jobs gone. It's being sold off in pieces right now.

Here's the strange part: Spirit's big idea worked.

They were the ones who decided a plane ticket should only buy you a seat. Want a bag, a seat assignment, a snack? Pay separately. That let them advertise fares nobody could beat, and eventually more than half their money came from fees instead of tickets. 

But that was also part of their problem. With raising costs all around them, they couldn’t raise their prices because their whole business model was based on serving budget prices. If they raise their prices, it defeats their purpose.

Three things worth learning from this:

  1. Losing money on every sale doesn't get better with more sales. It gets worse, faster.
  2. If a bigger company can copy your advantage, it isn't protection. Once the big airlines offered a cheap fare and a real network, Spirit had nothing left to sell.
  3. Waiting to get bought isn't a plan. Spirit's rescue was a merger with JetBlue. Regulators blocked it. Two bankruptcies followed.

Anyone have any ideas on what Spirit could have done differently? Have you come across a similar problem in your own business?

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u/TeaforTwo12 — 2 months ago

Is GPT-5.6 really better?

Anyone use the new GPT-5.6 Luna, Terra, or Sol to help you with day-to-day tasks in your business? What have you found are the pros/cons?

u/TeaforTwo12 — 3 months ago
▲ 4 r/startupsavant+1 crossposts

What was your elevator pitch when seeking funding?

Having a good elevator pitch ready and on stand-by is always a good idea. I’m curious how other founders actually distilled their company down when they had 30 seconds with an investor.

Was it a clean one-liner? A problem-first hook? Did you lead with traction, the market, or the team? And looking back, would you pitch it the same way now, or completely rewrite it?

Drop yours below if you're up for sharing or any tips you have for others who are in the process of perfecting theirs!

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u/TeaforTwo12 — 4 months ago

What part of running your startup are you secretly bad at?

As much as we want to be, we can’t be good at everything. We all have something we can improve on whether it be sales calls, marketing, or simply just saying no. What’s something you wish you were better at?

reddit.com
u/TeaforTwo12 — 5 months ago