▲ 1 r/adwords
Google Ads #ppcchat
Hi everyone,
I'm looking for someone with solid hands-on experience in Google Ads and GA4 who can help us with a few issues we're currently dealing with.
I'd especially like to hear from people who have actually handled similar cases:
- Website redirects & Google Ads: What would you check if a website suddenly starts redirecting to another domain and Google Ads campaigns get blocked/suspended after about a week? How would you identify the actual cause and fix it?
- Auction Insights: How do you normally analyze the Auction Insights report? If a competitor has a significantly higher impression share and is outselling our brand, what would you look at first and what actions would you take?
- tCPA vs. tROAS: How do you decide which bidding strategy is more appropriate? What conditions or data do you need before switching from one to the other?
- GA4 attribution: What is your approach to setting up attribution correctly in GA4 and making sure conversions aren't lost or duplicated when moving from Universal Analytics?
If you've worked on similar problems, I'd really appreciate hearing about real cases.
If possible, please share an anonymized dashboard, screenshot, or case study showing actual numbers (CPA, ROAS, conversion volume, impression share, etc.). Sensitive/client information can obviously be removed.
Thanks in advance!
u/ThisisAlina2 — 8 days ago