u/Upper-Interaction468

I'm building a niche fantasy football league extender web app that turns private fantasy leagues into a weekly news sports publication about the managers in the leagues to make fantasy football more exciting, it's called League Desk.

The only marketing I've been able to do successfully is post the idea in reddit threads to get around 120 leagues signed up to the waitlist. Beyond this, I have no idea what to do to get this out there. Does anybody have any experience with niche apps and how to market them to the desired audience? I've tried posting on tik tok/insta but starting out with 0 followers you don't really get many views, and if you do get views who knows if it's a fantasy football player.

I have 0 experience with marketing, or with SaaS in general.

I've been commissioning the same league with my high school friends for 6 years. Same story every year. September hits, everyone's talking trash, the draft gets people fired up, and then somewhere around Week 7 it just dies. Half the guys stop setting their lineups. Nobody talks in the group chat. I'm texting people to remind them to make moves like I'm their babysitter.

Me and my dev friend started building League Desk. Every week it drops a front page story, committee power rankings, and manager specific stories written specifically about your league. Calls out managers by name, tracks rivalries, remembers bad decisions going back years. You can set how cruel the coverage gets.

Example story and full details at leaguedesk.io — first 50 commissioners get the first year completely free. Launching late July for preseason and draft coverage.

Sorry for delete and repost, had to fix a typo. Please comment with any questions!

Building a niche fantasy football web app, don't know how to market the waitlist

I've been commissioning the same league for 6 years and our group chat dies every year by week 7 and nobody sets their lineup - so me and a dev built something to try to fix it.