Earned Media & Product Reviewing
Hey fellow PR folks. Writing to you all mid-stressing about work on a Saturday night (what else is new).
I wanted to pick everyone's brain on how you handle asking journalists to write about products organically (and by organic I mean I'm sending them product to review honestly). Every time I send a pitch I feel like I'm begging them to write, even though the products are awesome, it still feels so soul sucking to beg for an article.
Does this get easier? Are there secret hacks and tips you find they are more receptive of?
Same goes for event invitations... even if food, drink, transpo is provided it's so stressful to expect someone to arrive and THEN also write a review.
PHEW. Okay that's all.
Any advice would be helpful or
u/Witty_Awareness2004 — 5 days ago