Are Gen Z and Gen Alpha more money minded and materialistic?
My assessment is purely based on interactions with younger generation and mostly social media.
Growing up, money and extreme materialistic needs was never a primary concern for us. It was something I believe we set aside for later in life, something that’s bound to happen once we complete our studies and get a job. Friends came from all different backgrounds, some were rich and some modest, but we never made unnecessary demands and we were happy with what we got mostly. We were just chilling and enjoying our lives with no care about money and materialism.
But a pattern I noticed these days is how younger generation these days are hyper focused on these stuff. Everyone needs IPhone or motorbike or best clothes right after getting out of school. We’d dread to make such expensive demands at home even if we could afford it. Every other day, I see posts of late teenagers and early 20s worried about making money or trying different things to make money, and I remember how chill we were in their age. Money was something we never worried about primarily.
I believe GenZ and Gen Alpha grew up with social media, so it might have influenced their outlook greatly.
This couldn’t be true for everyone. Just my opinion and curiosity based on my life experiences and observations.