How do you actually know when to hold a product and when to just flip it immediately?
Been reselling for about eight months now, mostly sneakers, started small and have been slowly figuring things out. I'm profitable but I feel like I'm leaving money on the table constantly because I can never figure out the hold versus flip decision with any real confidence.
The ones that hurt the most are the ones I flipped fast for a decent margin and then watched double or triple in value two months later. but then i've also held pairs waiting for the price to climb and watched them slowly bleed back down to retail while my money sat tied up.
I bought four pairs of the same shoe last month. sold two immediately, held two. The two I sold are now going for about 40% more than what I got. The two I'm holding have barely moved. same shoe, same size, just different timing on my end and i still can't figure out what i should have known at the time that would have told me to hold all four.
I've talked to a few people who seem to consistently make the right call on this and they all say different things. one guy swears by release date to restock ratio. Another one watches social media heat obsessively. Another one just goes by gut after years of doing it.
I track my flips in a spreadsheet but I don't think I'm capturing the right data points to actually learn from my own history in a meaningful way.
For people who have been doing this for a while and have actually figured out a framework for this decision, what does your process actually look like and is there anything specific you track or watch that you wish someone had told you earlier.