Rebrand Fatigue
I'm currently working on a rebrand for our company and it's been a long and windy process. The company has gone through many changes in the past few years making it difficult to have any sort of foundation to go off of. I've gone through several options (many that are strong) over the past year and am at the point where I feel like there's nothing left to explore. I also can't seem to make every cook in the kitchen happy. How do you move forward when you've hit a wall like this?