Would love some feedback on my roofing directory
▲ 2 r/Roofers+1 crossposts

Would love some feedback on my roofing directory

I’ve been building RooferDirectory.co for a while now and I’m at the point where I’ve stared at it way too much to tell what’s actually good vs. what just makes sense to me.

The idea is pretty simple: a nationwide roofing contractor directory built around local SEO, useful contractor profiles, storm data, and eventually generating homeowner leads. I’ve also built out things like business claiming/verification rather than leaving it as a giant database of scraped listings.

Would genuinely love feedback from other directory builders. Mainly curious what feels confusing, unnecessary, untrustworthy, or just poorly designed. Also very open to hearing what you’d focus on next if this were yours.
Feel free to roast it. That’s probably more useful than telling me it looks good lol.

u/ecc10394 — 4 days ago

Built a roofing directory with 6,000+ indexed pages. What would you focus on next?

I’ve been working on a roofing directory and feel like I’ve already done quite a bit more than the usual “publish a bunch of programmatic pages and hope Google likes them.”

So far I’ve:

  • Added a few thousand real roofing companies with individual profile pages. Even added quite a bit to each so they don’t feel like thin, low quality pages.
  • Built city, suburb, state and storm-related pages
  • Set up internal linking, schema, canonicals and localized content
  • Added claim-your-profile and quote-request flows so that I can capture leads both on the consumer & b2b side.
  • Fixed a bunch of indexing issues and have been watching everything closely in GSC
  • Started adding more editorial pages like “best roofers in…” instead of relying entirely on templates

Google has indexed more than 6,000 pages, but traffic and backlinks are still moving painfully slowly.

I know SEO takes time, especially with a new domain, but I’m curious what actually worked for people who have grown directories or local marketplaces. Contractor outreach? Free tools or data? Digital PR? Local partnerships? Paid traffic to get things moving?

Not linking the site because of the rules. Just looking for some honest feedback from people who have been through this stage.

reddit.com
u/ecc10394 — 1 month ago
▲ 12 r/SEO

Built a roofing directory with 6,000+ indexed pages. What would you focus on next?

I’ve been working on a roofing directory and feel like I’ve already done quite a bit more than the usual “publish a bunch of programmatic pages and hope Google likes them.”

So far I’ve:

- Added a few thousand real roofing companies with individual profile pages. Even added quite a bit to each so they don’t feel like thin, low quality pages.

- Built city, suburb, state and storm-related pages

- Set up internal linking, schema, canonicals and localized content

- Added claim-your-profile and quote-request flows so that I can capture leads both on the consumer & b2b side.

- Fixed a bunch of indexing issues and have been watching everything closely in GSC

- Started adding more editorial pages like “best roofers in…” instead of relying entirely on templates

Google has indexed more than 6,000 pages, but traffic and backlinks are still moving painfully slowly.

I know SEO takes time, especially with a new domain, but I’m curious what actually worked for people who have grown directories or local marketplaces. Contractor outreach? Free tools or data? Digital PR? Local partnerships? Paid traffic to get things moving?

Not linking the site because of the rules. Just looking for some honest feedback from people who have been through this stage.

reddit.com
u/ecc10394 — 1 month ago