One photography brand for sports + portraits, or keep them separate?

I shoot both sports and lifestyle/portraits. Photography is my main focus, but I occasionally do some graphics and video too.

Right now I’m stuck between “[Name] Media” and “[Name] Photo.” I like “Media” for sports and because it gives me room to branch out, but I worry it sounds like I do more video/media work than I actually do. “Photo” makes it immediately obvious that I’m a photographer, but I’m not sure if it fits sports as well.

I’m also debating whether I should keep sports and portraits separate or just put everything under one brand/name. I’d honestly prefer having one Facebook, Instagram, website, etc. instead of trying to manage two separate brands, but I don’t know if mixing sports and portrait work would feel too all over the place....

If you were in my position, would you:

  1. Put everything under [Name] Photo
  2. Put everything under [Name] Media
  3. Keep sports under Media and portraits under Photo

Does the name actually matter that much if my portfolio/bio clearly shows what I shoot? I might just be overthinking all of this lol?

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u/haloandhoney — 3 days ago

I’m trying to decide between [Name] Media and [Name] Photo?

I primarily shoot sports and lifestyle/portraits. Photography is definitely my main focus, but I occasionally do some graphics and video as well.

I’m trying to decide between [Name] Media and [Name] Photo.

If you saw the two names without any other context, what would you assume each one offered? Which would you choose?

I’ve also considered using [Name] Media for sports and [Name] Photo for lifestyle/portraits, but I’m not sure I want to manage two separate brands. Would you keep everything under one name or separate the two?

Mostly just curious what people’s first impressions are and whether the name even matters much if my portfolio clearly shows what I do..?

reddit.com
u/haloandhoney — 4 days ago

I’m trying to decide between [Name] Media and [Name] Photo.

I primarily shoot sports and lifestyle/portraits. Photography is my main focus, but I occasionally do some graphics and video as well.

I’m trying to decide how to name/brand everything. Would you:

A. Use [Name] Media for everything
B. Use [Name] Photo for everything
C. Use [Name] Media for sports and [Name] Photo for lifestyle/portraits

What would you choose? Does it even really matter as long as my portfolio makes it clear what I do?

reddit.com
u/haloandhoney — 4 days ago

I’m trying to decide between [Name] Media and [Name] Photo.

I primarily shoot sports and lifestyle/portraits. Photography is my main focus, but I occasionally do some graphics and video as well.

I’m trying to decide how to name/brand everything. Would you:

A. Use [Name] Media for everything
B. Use [Name] Photo for everything
C. Use [Name] Media for sports and [Name] Photo for lifestyle/portraits

What would you choose? Does it even really matter as long as my portfolio makes it clear what I do?

reddit.com
u/haloandhoney — 4 days ago