HEAT STRAPS AMA & GIVEAWAY
Howdy r/HeritageWear,
Welcome to the official AMA & Giveaway for Heat Straps! A brand that has developed a reputation as the pinnacle of high quality, no corners cut, heavy-duty workwear. Based out of Passaic, New Jersey, USA, u/JordanHSUSA aka Jordan Taylor, Co-founder, will be behind the keyboard to answer all of your awesome questions starting @ 12pm EST and will be active for 24hrs! You may post your questions in advance which will allow you to get notified when the AMA goes live. Jordan will be answering questions primarily during the first few hours, then periodically over the next 24 hours for the duration of the event.
For the uninitiated, AMA means Ask Me Anything, so use this opportunity to get a peek behind the industry curtain! Alongside this AMA, Heat Straps will be giving away ONE(1) of their Small Pioneer Duffle Bags in Camo Waxed Canvas! Product Page. All you have to do to enter is participate in the event by asking a question in the comments while the event is active. 2 winners will be selected at random once the event is over! Please read the rules below the shop spotlight for further details!
Mouton Shearling & Waxed Canvas Vest
-A MESSAGE FROM THE OWNER-
"Hey guys, Jordan here from Heat Straps. First off, thank you for having us. A lot of what we do exists because of communities like this that genuinely care about how things are made, why they’re made a certain way, and the people behind them. My brother Tyler and I are career firefighters from New Jersey, and we started Heat Straps making products we personally wanted to wear and use. From the beginning, the goal has been simple: build honest products with the best materials we can find and manufacture them right here in the United States. Everything we make is driven by function, durability, and real-world use rather than trends. We’re proud to still be producing in small batches with a hands-on approach, and we’re grateful there are still people out there who value that level of craftsmanship and transparency. Looking forward to talking shop with you guys, answering questions, and giving some insight into what it’s really like running a small American-made workwear brand today."
- Jordan Taylor, Co-founder, u/JordanHSUSA
Jordan, Co-Founder wearing: Charcoal Chief Vest - Slate Field Pant - Japanese Yarn Dyed Flannel
Japanese Yarn Dyed Tan Plaid Flannel
-SHOP SPOTLIGHT-
"High quality American heritage workwear, made the way things used to be. Bringing back the skillset that's missing."
What started it all - Their flagship product, the Heat Strap Glove Accessory
A small grass-roots brand, quickly gaining popularity through first hand experience and word of mouth, a reputation built on their designs made with clear intention; Heat Straps, founded by career firefighters Jordan and Tyler Lang is, unironically, ready to face the literal & proverbial fire. Their beginnings based in practicality, the thought "why should I go without my fire gloves on the job" lead to their invention of a ski strap like accessory for your gloves that is also fire retardant. Thus solving a key issue for firefighters across the globe and subsequently jump starting their workwear brand. Now capable of focusing on sourcing the highest quality materials and utilizing the highest level of craftsmanship, they continue to develop clothing in a tier of it's own.
Tan Chief Vest - Olive Yarn Dyed Flannel - Slate Field Pant
Their team consists of about 5-7 (depending on the particular job) highly skilled artisans who craft each garment by hand with meticulous attention to detail in their factory in New Jersey. Even for such a small team they produce some truly next level results. To produce garments of this quality Heat Straps sources materials from some of the best woolen and textile mills and tanneries from around the world, namely USA, Japan, and Italy. Materials such as their proprietary wool woven here in the USA, their 26oz. Hardwear Wool; or their insane 16oz. Japanese Sashiko that has a depth of indigo like no other; or their highly anticipated Italian Wool Pile Pullover to their well regarded Italian Linen Shirt. Even the leather straps (an often overlooked but crucial component) on their duffle bags are sourced from Siedel & Horween! Heat Straps cuts no corners to produce garments capable of being passed down, worn in not out, heirloom quality.
Making national headlines while still keeping true to their ethos has helped solidify Heat Straps as a MiUSA workwear & heritage wear staple akin to other well-known, classic americana brands. Having featured stories on "Fox Business - Making Money" and "ABC's - World News Tonight" are huge milestones for any mom & pop, self-made brand just for the awareness alone. We all know the small niche brands because we're involved in this little corner of fashion but to have national publicity on your brand like that, especially as a niche brand, can be game changing. Opportunities like these allow the average person exposure to clothing as it should be made and hopefully deter fast fashion one consumer at a time. Reminding consumers brands like Heat Straps still exist and are trying their hardest to keep the skill & craftsmanship of textile/garment making alive and well.
Olive Deck Jacket - Navy Yarn Dyed Flannel - Slate Japanese Twill Field Pant
AMA & GIVEAWAY DETAILS/RULES-
This one will work similarly to previous AMA's, and some rules may be updated by the time the AMA goes live. So please make sure you read them again on the day of to avoid any confusion. Feel free to modmail us if you have an questions.
All you have to do to enter the giveaway is participate in the AMA by asking a question. Simply ask a question while the Ask Me Anything is live & active and you will be entered into a random drawing for a chance to win a Heat Straps Pioneer Duffle Bag in Camo Waxed Canvas! Winners will be contacted via reddit mod mail and will have 24hrs to respond (end of next day) or another winner will be selected!
- AMA goes live 12pm EST, May 19th and will be active for 24hrs through 12pm EST May 20th! Jordan the Co-founder will answer the bulk of the questions in the first few hours and will get to the remainder as time allows.
- 24hr giveaway entry window while AMA is active.
- AMA participants who ask a question will be entered into a pool and winners will be selected from that pool via random drawing.
- Grand Prize Winner will win a Heat Straps Pioneer Small Camo Duffle Bag! Product Page.
- Shipping is free within the US.
- International winners will need to cover shipping, and/or any customs/duties incurred.
- Winner will be contacted Thursday, May 21st at the account used to comment in the AMA via reddit mod mail.
- Winner will have 24 hours to respond (end of day May 22nd).
- If you do not respond in 24hrs another winner will be selected!
- Winner will be announced on Friday, May 22nd at the earliest (dependent on winner confirmation).
- Questions asked in the AMA after the event is complete WILL NOT be entered into the giveaway.
- Breaking the subreddit rules during the event will get you disqualified from the giveaway and potentially banned. Please mind your manners (see rule 1).
The Pioneer Duffle Bag - Small - Camo Waxed Canvas w/ Siedel & Horween leather
Tyler, Co-Founder wearing: Wool Waffle Knit - Pioneer Duffle Bag - Tan Field Pant
-POSSIBLE r/HeritageWear x HEAT STRAPS BRAND COLLAB?-
Jordan and I we're talking and thinking maybe it would be pretty cool to get the community's input on a possible garment design/colorway/subreddit exclusive...? Let us know what you think, ask some questions, share ideas, let's brainstorm!
Shout out r/HeritageWear y'all really show out for these AMAs! We're really excited to see you all again for this one! See you all later today! AMA goes live today May 19th, at 12pm EST! And swing on by the r/HeatStrapsCommunity Subreddit or The Heat Straps Website after the AMA to dive a little deeper! Thanks for your time y'all!
