First ad, really thrilled about this and just wanted to tell someone
Rest of the band really hates talking about anything marketing, logistics, streaming, etc., but I put a lot of work into this creative and learning how to do meta ads so I’m hyped. Figured this old be the place!
I heard $.20 is anecdotally around good for streaming CPC, but this is <$.50 for selling show tickets, which I also hear anecdotally is between $.50-$1.50. Would love to hear other thoughts/experience on that!
Also, of course, no meta pixel for actual CPA, which I understand matters more, but we’d just have a hard time communicating that with the venue.
Local targeted audience with 2 nearby cities, didn’t prioritize demographics, made a custom audience with some relevant genre and general music interests, and the creative itself is vids with music of each band on the bill for our album release!