Ather lost a lifetime customer relation
I chose Ather because I believed in the brand, its technology, and the customer experience it promised. Unfortunately, my buying journey has been the exact opposite.
Here's what happened: • The vehicle initially allotted to me was reportedly delivered to another customer. • I was promised the engine and chassis numbers of another vehicle, but they were never shared. • I was informed that my vehicle was in transit and would be delivered between 6–10 July 2026. • When I requested a confirmed delivery date, I was told that my vehicle is actually not in transit, and I would have to wait another 2–3 days for an update.
What disappoints me most is not the delay—it's the repeated contradictory information and false commitments.
Buying a vehicle is built on trust. Unfortunately, that trust has been broken before the vehicle has even been delivered.
I still hope Ather's senior management will investigate this matter and restore my confidence in the brand. Otherwise, Ather has not just delayed a delivery—it has lost what could have been a lifetime customer relationship.