Don’t think you’ll find a bigger Viney fan than me. Always appreciated how much he’s loved the club and worn it clearly on his sleeve.
But we’re built on clean disposal, fitness and quick rebound run.
Does have a clear spot right now the way we’re playing?
Dear Members,
I am writing to inform you all that we have today appointed Dan Taylor as the new CEO of the Melbourne Football Club.
Dan has served on the Board as a non-executive director since December 2025 and brings extensive experience in media, sport and business strategy.
He currently serves as Executive Director at Stan Australia, overseeing Stan Entertainment and Stan Sport.
Taylor is a lifelong Demons member, whose career also spans investment banking, corporate development and strategy, including senior roles at Macquarie Capital and REA Group.
Dan has built his career making complex businesses work in competitive environments, and he brings to us the strategic and commercial thinking required to continue to drive the club forward. His leadership experience and understanding of what it takes to grow a high-performance organisation will be a great asset for the club.
As a life-long Demon, Dan is incredibly excited to get stuck in and will officially commence in the role over the coming months.
In the meantime, experienced administrator Brian Cook has commenced in the position of Interim CEO and will remain in place until Dan commences in the role.
While the news yesterday of Paul Guerra’s departure may have come as a shock, the Board had unfortunately lost confidence in Paul’s ability to lead the club and there was a breakdown in the relationship with he and the Board.
While it was a difficult day for the club, the Board is confident in the club’s path forward and in Dan’s appointment.
As always, we appreciate your support and passion.
Steven Smith
President
Melbourne Football Club