Ordering Process
u/RileyFromFord can you speak about how the ordering/ preorder process will work?
Will the interested people who completes the form on Ford.com/Fathom get invited to order in order based on when they filed out the form?
Will the system be similar to F-150 Lightning? Getting an invitation to place order in waves?
Will dealers get the list of orders from those selecting them?
Will buyers be able to see what dealers will charge (+/-MSRP) before selecting them when placing the order online. Or are orders placed with their dealer i in person/ over the phone?
Many unknowns that customers and dealers both are wanting answered.
If interested, you have an open invitation to be on our (Long McArhur on youtube) livestream or a recorded interview.
Thanks