




GORAL Shoes: Excellent footwear, but their customer service will flat-out lie to you with fake "gestures of goodwill"
I want to share a recent experience with GORAL. While I can’t fault the actual craftsmanship of their shoes, their customer service and after-care are completely deceptive.
Here’s the breakdown of how they handle dissatisfied customers:
The Issue:
1: I had a sizing/comfort issue regarding the difference between their unlined SMUGS and lined WALKELY models. I left a review expressing my disappointment.
2: The "Bait": Their Marketing Manager immediately reached out via email. She was very polite, explained the lining difference, and offered to help me sort out a new order/exchange. To sweeten the deal and make up for the trouble, she promised a "kind gesture" of including thicker insoles and a pair of their Blood Core laces with my new order.
3: I genuinely appreciated this and thanked her.
The Drop: The new order arrives. The shoes fit great! But surprise... none of the promised extra items (insoles or laces) were in the box.
4:The Lie: I emailed her back to let her know the items were missing. She replied immediately, apologizing profusely for the oversight. She explicitly stated: "let me look into this now and get you sent out some today. I will be in touch with your tracking number."
- The Ghosting: It has now been days. No tracking number. No shipment. Zero communication. I even followed up holding her to her word, and I've been completely ghosted.
The takeaway: Their support team (and specifically their Marketing Manager) uses fake gestures of gratitude and empty promises strictly as a PR tactic to appease you and prevent bad reviews in the moment. It's all BS. If you buy from GORAL, expect a good shoe, but do not expect them to honor their word if something goes wrong.