🖕 996
ok so 996 is back in Silicon Valley, apparently (google news about it)
9 to 9, six days a week, hustle is life, sacrifice now live later ...
honestly it's the wrong fight, like WTF.
been thinking about the opposite for a while, calling it 9/9/9:
9 people max
9M ARR life objective
9 hours a day max
👉 build a company that fits inside a life. not a life that fits inside a company
why 9 people → past that you stop building and start managing. and a tiny team can now do what used to take 100. AI flipped the equation
why 9M ARR → infinite scale was never the point. 9M + good margins + small team = freedom, calm, time. enough to live well, small enough to stay human
why 9h/day → time is the only thing that doesn't compound. money does, reputation does, audiences do. time doesn't. one summer, one year with your kid, one Friday in May
not about working less, it's about leverage. software > services, systems > headcount, revenue per employee >>> headcount
Today, we're a team of 4, ~600K€/year, 35% EBITDA
& writing this from an old farm in Provence 🇫🇷 (@unefermeenprovence). I'm renovating with my wife, god, and cat.
not trying to be a unicorn. just trying to build good stuff and live well
996 or 9/9/9, where are you at, be honest, guys!
