r/Digicentrixinstitute

I always get this question from people around that SEO id dead no need need to do seo anyone as AI search is everything and people are gng on chatbots for anything even simple.

Personally I don't think SEO is going anywhere, I think the real shift is that traditional SEO alone isn't enough anymore.
People are searching on Google, They're asking ChatGPT ,they're using Gemini, trying Perplexity.

If your content is only written to rank on Google and not written to answer real questions, I think you're going to struggle over the next few years.

For me it's no longer just about SEO.
It's SEO + AEO + GEO.
Optimising for Google is still important but now I'm also thinking about whether my content can be understood and referenced by AI tools like chatgpt, Gemini and Claude.

Curious what everyone else thinks and how are they managing to rank on answer engine optimization.
what are your thoughts over SEO is dead or no?

I have been reading so many different opinions lately that I am honestly confused.

Some people say to start investing in SEO from day one because it will help in the long run.

Others say don’t even think about seo until you are getting sales, and just focus on Google Ads and Meta Ads first, and now everyone’s talking about aeo and GEO because more people are using AI to search for information.

Also, I always get confused between branding and marketing. Should a new business focus on building a brand first or just focus on getting sales in the beginning?

Would love to know how people here think about it.