r/DigitalProductSellers

I spent 7 days creating a ~240-page ebook and now I have 0 audience — how would you market it?

Hey everyone,

I recently decided to try building and selling my own digital product.

I spent around 7 days creating a ~240-page ebook aimed primarily at college students, fresh graduates and beginners who want to explore realistic ways to build side income.

The idea was to create something affordable enough for a student to actually buy, while still packing it with practical information and frameworks instead of generic "make money online" advice.

It covers things like:

- Choosing a useful skill

- Freelancing

- Digital services

- AI-assisted work

- Building a portfolio

- Becoming marketable

- Finding your first clients

- Improving your positioning

- 30/60/90-day roadmaps

- Practical worksheets and frameworks

Basically, I wanted it to take someone from:

"I want to make extra money"

to:

"I know what skill I'm going to work on, how to develop it, and what my next steps should be."

I've kept the price very affordable for students, because I don't want the product to feel like another expensive online course. The goal is to give beginners a lot of useful material for a small price.

The entire thing is now finished — ebook, cover, payment page, delivery system, everything.

And now I've reached the funny part:

I have basically ZERO audience. 😂

So I'm trying to figure out what I should do next.

Would you recommend:

A) Building an Instagram page organically around freelancing, digital skills, AI and student side income

B) Starting with a small advertising budget and testing whether people actually buy

C) Doing both — organic content + a very small ad test

D) Forgetting ads for now and focusing on Reddit, YouTube Shorts, student communities, etc.

I'm particularly unsure about spending money on ads when I have 0 audience and no previous advertising data.

If you've launched a digital product from scratch before, I'd really appreciate your advice.

Would you spend money on ads at this stage, or build an audience first?

I'm not looking for a "get rich quick" strategy. I just want to get my first few genuine customers, learn what works, and improve from there.

Any advice is appreciated 🙏

reddit.com
u/nonchalant_____ — 15 hours ago

I'm looking for platforms to sell digital products !!

I've been researching about platforms to sell basically went through gumroad, payhip,etsy beacons ai, stan store (link-in-bio) not sure which one would be better.

I'm selling products like( guides, planners, journals). I planned to get one platform and try to market through socials. Since I'm just starting so i don't wanna pay for the platform account setup as it would add up later if i don't make sales.

I need something that gives me one place to add all the products and easy way for the customers to look at, provides me email tracking and easy payment setup. Also I'm based in India so I want to know if it's easy to create a PayPal business account and set it up on the platform.

(Also looking for a platform for Indian users that is Indian payment checkout friendly)

also can someone help me with dm automation (info and how's)

reddit.com
u/Born_Daikon7443 — 23 hours ago

Help starting digital selling products.

Hi i need help from anyone i want to start side hassle like a resseller for ai product subscription but i do not know if how to start it.

Appreciate to have idea or how will I make a start. Stay away from those who are not legit products because i do not want people scam.

Thank you🙏

reddit.com
u/Agile-Copy7940 — 23 hours ago
▲ 6 r/DigitalProductSellers+3 crossposts

Is anyone open to give me a honest feedback on the landing page I built for my Saas?

I’m building a landing page for my SaaS (pre launch phase) and I would like to hear a feedback from you. I’m mostly interested about the message and the copy, so:
* is it clear to you what it is about
* do you see a value for the ICP (is it clearly communicated)
* is the design ok

Link here
Thanks a lot and I appreciate any feedback.

u/BeginningPlate8689 — 1 day ago
▲ 8 r/DigitalProductSellers+7 crossposts

I’m building THE LINEUP, a sports betting analytics app that helps users find +EV bets, compare odds across books, and track whether the edge was actually executable.

The original version was way too “dashboard-first.” Lots of tables, numbers, grades, and filters. Useful if you already understood EV betting, but probably overwhelming if you didn’t.

What I’m learning now is that the harder product problem isn’t just finding edges. It’s making the edge feel trustworthy:

  • Where did the fair price come from?
  • How fresh is the line?
  • Has the number already moved?
  • Is this an EV+ market signal or a projection model signal?
  • Would a real bettor actually be able to place this?

So I’ve been rebuilding the product around clearer explanations, fresher odds snapshots, and less “trust me bro” pick presentation.

Would love feedback from other builders on two things:

  1. For a data-heavy product, how much methodology do you show before it becomes clutter?
  2. If you were evaluating a betting analytics tool, what would make you trust or distrust it fastest?

The app is paid, but I’m happy to give free trials to people who want to poke around and give honest product feedback: https://thelineup.pro

u/sweetnessssss — 1 day ago

Selling "Panic Packs"

Weird side hustle I’d actually try 😂

Hear me out,

Sell “panic packs” for people who have no idea what they’re doing.

Like digital bundles for very specific emergencies:

• “I need a birthday invitation TODAY” pack

• “My boss wants a report and I have no idea where to start” pack

• “I need 30 days of content but my brain is empty” pack

• “I forgot an important date” pack

• “I need to look productive on Canva” pack 💀

• “First-time mom and I have no clue what I’m doing” pack

Make them on Canva, sell them as digital downloads for ₱49–₱199.

No inventory. No shipping. No warehouse. Just make it once and potentially sell it over and over.

The weirder and more specific the problem, the better IMO.

Because people will ignore a generic “Ultimate Planner"

but say "WAIT. I NEED THIS.”

Would you actually buy one of these or am I just cooking nonsense? 😭

reddit.com
u/Nyaani69 — 2 days ago

Digital product sellers - how are you actually getting people to buy?

I’m curious about what’s actually working for people selling digital products right now.

There’s so much advice online — post consistently, build an audience, use Pinterest, run ads, do SEO— but I want to hear from people who have actually tested these things.

If you sell digital products through Gumroad, Payhip, Etsy, your own website, or another platform:

What is currently bringing you the most traffic and sales?

I’d especially love to know:

Which platform has brought you your best customers?

What type of content gets people to click?

Have you had better results from social media, communities, SEO, email, or paid ads?

What marketing experiment worked surprisingly well?

What did you try that turned out to be a complete waste of time?

If you had to start again from zero audience today, what would you focus on first?

I'm not looking for “just post every day” advice 😅

Real experiences, experiments, numbers, wins, failures all welcome.

I’m trying to figure out what actually deserves time and effort instead of chasing every marketing tactic on the internet.

reddit.com
u/shefinshefz — 3 days ago

What digital products to sell on Etsy right now? I pulled the actual demand-vs-competition data instead of guessing

Saw a lot of "what should I sell" posts lately, so instead of guessing I pulled real numbers this week: Etsy's own Marketplace Insights (30-day searches vs. listings), cross-checked against eRank, Pinterest and Google Trends, ranked by demand-to-competition ratio instead of raw search volume. Ran it as a 7-part pass, six ranked findings plus a correction round where I go back and kill anything that looked good but doesn't actually sell.

Revealing 2 of the 7 here:

Finding #1: "First day of school sign" is sitting at a 2.63 demand-to-competition ratio right now (171k searches / 65k listings). Typical printable keywords are under 0.05, so this isn't a small gap, it's one of the widest I've seen this quarter.

The correction that almost got past me: "Frutiger aero" had roughly 6x the ratio of anything else in the whole pass, would've been the headline finding. But Etsy's own conversion rating on it is "Very low," people search it constantly and buy almost none of it (screenshot attached). If I'd stopped at the ratio, this post would've sent people straight into a dead keyword. Ratio alone can lie to you if you don't check whether anyone's actually buying.

That's the pattern I keep running into: the number that looks best on paper is often the one you should trust least until you check it against something else.

The other 5, including a timing call on "senior 2027" that already peaked and is declining, the full keyword table, and the methodology breakdown, I'm keeping out of this post on purpose. It's a lot of tables and this isn't really the place for a data dump.

If you're tracking a different digital product idea right now, curious what you're seeing, does the "looks great until you check conversion" pattern show up for you too?

u/f5designstudio — 2 days ago

Failed at organic traffic for digital products. How do I make the jump to paid ads?

hi, so i started working on digital products about more than a year ago trying to sell e-books and planners, i started at the recipes niche first but i failed on it, and i didn't make anything from it but i wasn't very upset because i know it's the beginning and i have to fall so i can learn.

so then i started on a new niche and made a full pack that i think it's really good and solve a real problem of some people, then i made my own website and it's all set perfectly. but what's actually not good is the traffic, i am trying to get organic traffic from content creation on tiktok & Pinterest, but it has been about a half year and i didn't see any results. (i'm located on north africa but i am trying to sell on the USA, i use a paid vpn and a US number)

so i decided to try switching to PAID TRAFFIC & ADS, but i don't know anything about it and i'm a little bit confused especially because it's "digital" products, many common questions are on ma mind. for example how can i present it if it's not physical? what is the best place to run ads, facebook, tiktok,...? ......

i searched on youtube but i didn't find any useful video that explain it.

for people who are on digital products and have experience with paid traffic & ads, is there any course or videos that i can watch to learn it the best way? appreciate any help.

thank you.

reddit.com
u/goldenheadman — 3 days ago

6 months selling Notion templates solo — what actually moved the needle vs what I wasted time on

started selling notion templates a few months back, small shop, nothing crazy. figured id share what actually worked vs what i thought would work but didnt

what worked:

- niche templates beat generic ones by a lot. a "wellness tracker" or "ai prompt organizer" outsold my generic "life planner" every time

- pinterest brought way more traffic than i expected, way more than reddit tbh (until recently lol)

- bundling 2-3 related templates together increased order value more than adding new standalone products did

what didnt work / wasted time on:

- spent way too long perfecting mockup images before having a single sale to validate the product actually sells

- tried tiktok early with zero strategy, basically wasted content that went nowhere

- assumed more templates = more sales, but honestly 5 well made ones outsold 12 mediocre ones

still early and learning a lot, but curious what others here found actually moved sales vs what turned out to be a waste of time

reddit.com
u/EmployerSpecific8321 — 3 days ago

I tracked 1,864 Gumroad products created in June. Here's what actually sold and what you'll never see.

i track gumroad product pages and re-check them over time. pulled every product with a creation date in june, 1,864 of them, and looked at where they landed as of aug 15.

1,431 of them, 77%, have never shown a sales counter. not once, on any check i've made. and on the 433 that do show one, the lowest number i've ever recorded in this cohort is 1. never a zero.

so read the rest knowing it's the 23% that showed anything at all. the other 1,431 are in none of the numbers below. every "i made $X in 30 days" post you've read is drawn from the same visible slice, which is why the floor always looks so high.

143 of the 433 are free. median counter 48, against 8 for paid. free pulls about 6x the volume, which is fine, it's just a different thing. 400 downloads is a mailing list. 400 sales is a business. don't rank them together.

that leaves 290 paid products i can actually measure. median price $11, median gross $135 since creation. a quarter are under $28 total. 46% are under $100. 19% cleared $1,000, 8 cleared $10,000, top one at $45,537. the top 10% took 75% of the revenue in the cohort. and this is already the winners' bracket.

price is the one thing that separates them and it's not subtle. the $1,000+ group sits at a $30 median price. the under-$100 group sits at $6.83. cheap did not make it up in volume. it never does.

honest question to close. if you had this data sitting in front of you, what would you actually want to know? i mean the specific thing you'd type, not the category.

reddit.com
u/Marquesant — 4 days ago

I can’t find a starting point

I’m looking to start drop-shipping. I’ve watched countless videos and been told countless things but I’m struggling to find even a starting point. Any tips would be appreciated.

reddit.com
u/brody_pointer15 — 4 days ago
▲ 3 r/DigitalProductSellers+2 crossposts

Have you ever tried gifting a subscription?

I wanted to gift a Spotify Premium and realized there’s no simple way to do it, or more so kind of awkward.

I’m seeking feedback and validating Cover. Buy a subscription for someone’s else. They use it on their own account. No passwords or privacy compromise required.

Try here: cover

u/Honey-Badger-9325 — 4 days ago
▲ 79 r/DigitalProductSellers+80 crossposts

i think i found a gap in the market

For most of my life I tried to be someone else. I'd find someone I admired, decide they were better than me, and copy them. That mindset pushed me into a business I never enjoyed and only started because I looked up to one specific guy. It failed. I felt completely lost.

Around that time I was obsessively tracking my sleep with a Whoop, trying to optimize it. I kept getting good recovery scores. And I was still exhausted, yawning through entire afternoons, dead by 2pm. That's when it clicked: the score doesn't do anything. It just confirms you slept well or badly. Cool. Now what? Knowing isn't fixing.

So I built the thing I actually wanted. It takes the data your wearable already collects sleep, recovery, heart rate, and turns it into a daily protocol instead of another number. It tells you what supplements to take based on your metrics, predicts your most productive hours and gives you the exact time window when you should do deep focus tasks and light focus tasks, it tells you how much caffeine you have in your system left based on your first coffee taken and notifies you when you should take the next caffeinated drink for maximum productivity, it even tells you when to nap so your energy lasts the whole day instead of crashing and much more...

It's on the App Store as RizeAI https://apps.apple.com/us/app/rizeai-maximize-your-energy/id6762402079. i built by myself, it's early stage right now, and I want honest feedback, what's confusing, what's missing, what you'd never use. Tear it apart.

u/PieKey1836 — 9 days ago

I started selling oddly specific Excel templates and somehow people keep buying them

at first i didnt know if this would work like i was doing it for fun but then it somehow started working the thing i do is like school planners, expense tracker and some other template that calculate how much money they're spending

reddit.com
u/KBoZoo — 7 days ago

200 new views from website conversion in TikTok...but no sales ??

I'm waking up kinda frustrated. I have 453 totals views. 7 sales. They were all 99 cent and then just turned it to 3.00 yesterday night. I ran an ad for the product that is picking up speed and getting a lot of views , likes ,comments and shares. I got 250 views to my landing page where they can get the guide for free and no one downloaded???

reddit.com
u/CostLower2296 — 7 days ago

My first 6 sales — finally seeing some progress

I just hit my first 6 sales, and honestly, it feels great to finally see some progress.

The dashboard shows 1,200 views and $56 in total sales.

What makes this more meaningful is that I created the product myself and handled the process from creating it to getting the first customers.

It’s not a huge amount, but it’s proof that the process can work if you stay consistent.

Now my next goal is to reach $100 and keep improving from there.

u/FunImagination7960 — 9 days ago

guys i need help

ive been heavily promoting this product i made (a claude code toolkit) but i think prompts are a bit in the past people need full guides from how to go from problem to fixed. so whats something you guys would easily pay alright money for (9.99 or more) or am i thinking wrong again? lmk in the replies i NEED help

reddit.com
u/Any_Flounder_5483 — 6 days ago